Responsibilities : Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, and Email).
Plan and monitor organizations presence on social media (LinkedIn, Twitter, Facebook, etc.)
Manage the creation of relevant and engaging digital content for publishing onto various digital platforms.
Setup and manage social media marketing and digital advertising campaigns.
Audit website and prepare reports, and provide suggestions for improvement.
Responsible for implementing Google Analytics, Google Search Console, and manage SEO campaigns.
Set up conversion, pixel, and event tracking on the website and across various digital platforms.
Should analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
Stay update with the latest technology and best practices, and share insights with the team.
Collaborate with designers and developers to improve user experience.
Measure and optimize ROI and KPIs from Organic and Paid marketing campaigns.