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Job Description:
Are you efficient in page optimization to create a positive user experience, grow website traffic, lead volume and brand awareness?
We are looking for you.
💼 Who are we?
We are a technology driven company that helps businesses create customer driven video content — which is trustworthy, generates high impact and drives sales. We have created several online tools that help in capturing videos from customers of businesses. We do this through video call recording or a browser based recording or embedding our recorder on a website or app. The raw recordings are transformed into automagically edited videos through editing and animation effects.
We want to bring in a talented SEO Specialist in a part-time / consulting role to increase brand awareness.
👀 Who are we looking for?
Develop optimization strategies that increase the company’s website search engine results rankings
When conducting paid search campaigns, the SEO Specialist will execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI
Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs and reconciling differences
Closely collaborate with web development team to ensure SEO best practices are properly followed throughout website content
Work with editorial and marketing teams to drive SEO in content creation and content marketing
Take responsibility for page optimization for search engine marketing
Perform ongoing keyword research, discovery and optimization for new SEO keywords to use throughout the company website and marketing materials
Research and implement search engine optimization recommendations
Create and execute link building strategy
Change website architecture, content, linking and other factors to improve SEO positions for target keywords
Determine measurable goals that demonstrate improvement in marketing efforts
Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance
Collaborate with others within the marketing department to manage SEO strategy
Write compelling and high-quality website content, including blog posts and page descriptions to improve website search results
✍ What kind of work will you be doing?
You will work closely with the Content Team and Technology Team to optimize content for our browser-based interface and website. Success for us is seeing hardworking writers succeed and earn after years of hard work and creativity that they put into their work. This is a part-time role, where you will collaborate with the team to send out the right message. We work with some of the world's largest brands and we are deeply passionate about creating campaigns that add value to the community at large.
💪 Skills Required:
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (eg, Google Analytics, NetInsight, Omniture, WebTrends)
Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
Experience with A/B and multivariate experiments
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
BS/MS degree in a quantitative, test-driven field
⭐️ What We Value:
Someone who is independent, self-motivated, and can stay efficient and productive without someone looking over your shoulder all day long
Someone who is a voracious learner
Actively seeking to learn and view feedback as a beautiful gift
Loves tackling ambiguous problems and shaping them into clear goals
⚡️ The Perks:
Ethical work culture. We believe in open, intellectually honest culture where everyone contribute and do their life's best work
Learn new things, solve new problems, be part of an innovative tech start-up that's disrupting middle of the funnel brand marketing
We foster a culture that values first principle thinking, encourage constructive feedback, engagement, inclusion and diversity at all levels
If you value autonomy, believe in getting things done, are passionate, can turn ideas into reality, and enjoy working at an early stage SaaS company, with minimal supervision – come join us!
About Company:
